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Advice and tips
Posted by: Rob Ashton
10 / 06 / 24
I’ve got a quick question for you. How many people live in the Australian capital of Sydney? Is it two million? Five million? Seven million? The answer, of course, is none of those. Canberra is the capital of Australia, not Sydney. Well done if you spotted the mistake. But if you didn’t, you won’t be […]
24 / 05 / 24
A few years ago, a leading NHS trauma surgeon I was working with transformed treatment in her emergency department. She did it, not with a scalpel or the latest medical device, but with a lowly Word document. She’d needed approval for a new way to prioritise the most urgent cases. Her idea would free up […]
13 / 05 / 24
Organisations are full of documents that don’t work. The CEO of a London bank recently told me that he’d spent 20 minutes of his last board meeting arguing over the meaning of a single paragraph in a report. And the board had to get through ten other similar reports in that meeting. Common mistake […]
02 / 05 / 24
If you’re putting off writing a tricky email or text right now, you’re not alone. According to a recent poll by YouGov, almost one in three adults (31%) say they’re currently struggling to compose a message or have struggled to recently. And the survey of over 3,000 people in Great Britain shows the problem is […]
29 / 04 / 24
Getting someone to read a document is often a bit like pushing a car that won’t start. You have to overcome a ton of inertia at first. But it then takes much less effort to keep them moving. You’re already halfway there if you can get them to read the first few sentences. That’s why […]
22 / 04 / 24
People read your documents until they can stop. Then they do. But that’s not because we have limited attention spans. The truth is that we can focus for hours as long as something grabs our attention and doesn’t let go. Just ask anyone who’s ever binge-watched a Netflix box set. Turn off Most work […]
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